Diablo 3's launch in 2012 ended up being a disaster because of its never-stopping online requirements along with broken servers, and an auction house that was real money that no one liked or needed. Ten years ago, we're able to say that eventually Blizzard got things back on course by launching Diablo 4 Gold and ended up having a superb ARPG. But , how did it take nearly two years for Blizzard to get rid of that annoying real-money auction house? You can blame the box the game was shipped in , and their promises on the back of the boxes about an active auction house.
As spotted through PC Gamer, some former Blizzard and Blizzard North employees were part of a panel at the Portland Retro Gaming Expo. The group of former Blizz creators discussed the background of Diablo and their own ties to Diablo and the games, and told stories of making the cult series. On the panel, former lead designer of Diablo 3, Jay Wilson spoke about the controversial auction house, explaining its history, and much more.
"When I was at Blizzard," said Wilson, "the reason for doing the auction house in real money was to ensure security. The reason was not money. We weren't expecting to earn the amount of money we did. One of the biggest issues with Diablo 2 was item duping and duping hacks, and all that gold selling, as well as all the other things."
As Wilson stated, Blizzard's strategy to fix this issue with Diablo 3 was to take control of the trading marketplace. This was also the motive behind the game's move to require an always-on internet connection. Wilson affirms that the moment you make an offer to an offline client hackers "got you." Therefore, always online and auction houses were Blizzard's failed attempts to buy Diablo 4 Gold manage the issues from Diablo 2.